Partnering for success
How Zing Built JM Packaging's Website
JM Packaging: How Zing’s great communication made Julia’s web dreams a reality
Starting from scratch
While baking ‘from scratch’ is difficult to master, launching a new venture can be near impossible without the right support in place, as Julie discovered.
“I quickly learned that I didn’t really know anything about anything,”admits the JM Packaging founder.
When she identified gaps in her knowledge, she did her best to research and problem solve with varying degrees of success.
She recalls: “For the first version of my cupcake box, I paid a consultant in Los Angeles… and if I knew then what I know now I’d have done things a lot differently… and saved a lot of money!”
Always pragmatic, though, she adds:
“Even though I’d change things I’m grateful for the journey I’ve had cause it brought me to working with the guys at Zing and going live with my first website.”
Finding the right
Business Partner
Over the past 10 years Julie met and worked with a number of companies offering web development services. The results, however, left her disappointed.
“I quickly learned that I didn’t really know anything about anything,”admits the JM Packaging founder.
While Zing had been on the JMP founder’s radar through networking circles, it was several months before she decided to work with them on her new website.
“Their messaging really resonated with me,”adds Julie.
While Julie recognized the team’s technical and professional expertise, she was most impressed by Zing’s customer-focused approach.
WIDER PROJECT SUPPORT
While previous partners used very limited resources to work on the JM Packaging website, Zing offered a team of specialists and a proven process to meet their customers’ exact goals.
“The guys at Zing were clear about the steps we needed to follow, as well as each of their roles and responsibilities.”
Clearer communication
With her background in customer service, Julie understands the value of good communication.
“What I loved about working with Zing is that these guys really communicate with their customers.“Previously, I experienced the opposite of that. Sometimes there would be delays and I wouldn’t hear anything from my web developer until a week later.”
The Founder continues
“With Zing, every time a step was done I’d hear from them and I appreciated that so much. It’s so important to keep the lines of communication open.”
Clearer communication
Zing understands that no one knows a startup better than its founder. That’s why its team encourages its customers to get involved in the process from the outset.
Tools such as Figma, the interactive collaborative interface design tool, allowed Julie to share her thoughts easily with the team.
Alongside this, the Zing team established a Slack channel that kept Julie in the know’ throughout the development of the website.
Starting JM Packaging's journey
In April 2024, Julie launched her website and couldn’t be more excited, exclaiming:
“I don’t know a thing about building websites. Luckily, the guys at Zing do!”
While some might think that the news of going live is the end of JMP’s journey, its founder disagrees.
“It’s just the start of it for us! I’m so happy with these guys and what we have achieved.”
She concludes:
“I just feel so grateful. Whether its technical work or websites, these guys can do it all. I highly recommend them!”
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